A 21-Day Self-Paced Challenge

Turn Your Expertise Helping Writers Into an Offer People Will Pay For

It’s time to build an offer, start conversations, and get paid for your expertise.

$299

Start the challenge now

The Revenue Challenge is for editors, writing coaches, teachers, publishing professionals, and others who are ready to stop thinking about building a better business—and start generating revenue now.

Over 21 days, you’ll:

  • Identify the offer you're most likely to sell

  • Package and price it

  • Write messaging that explains its value

  • Build confidence talking about it

  • Put it in front of real people

  • Start generating real momentum in your business

The goal: put a strong offer into the marketplace and start getting paid for the value you already know how to provide.

Start the challenge $299

The Why Behind The Revenue Challenge

I kept hearing some version of this from editors, writing coaches, teachers, and publishing professionals:

“I need to make more money before I can invest in my business.”

It’s a classic Catch-22. You want to grow your skills and your business—but first, you need more revenue.

I’ve spent more than a decade helping people who work with writers turn their expertise into paid services, attract clients, and build businesses around work they genuinely love.

I created the Revenue Challenge to help you put that expertise to work and put an offer into the marketplace.

Why Learn From Us?

Over the past decade, we’ve trained and certified more than 400 certified book coaches and helped editors, writing coaches, teachers, and publishing professionals:

  • Land their first clients

  • Raise their rates

  • Build sustainable businesses

  • Gain confidence selling their expertise

  • Build six-figure businesses

The Revenue Challenge draws on the same business-building principles we’ve refined over more than a decade of helping people turn their expertise into paid work.

A Few of the 400+ Coaches We’ve Certified

What's Included In The Self-Paced Revenue Challenge?

Week 1: Build Your Offer Foundation

  • Set a goal for the Revenue Challenge. How much do you want to make?

  • Identify your Zone of Genius using our Zone of Genius training and examples. This training is normally only available to Author Accelerator Certified Coaches.

  • Learn the 5 elements of a high-value offer.

  • Choose one offer from our menu of 7 marketable offers we know can bring in money right now. A marketable offer is one you can clearly explain and confidently sell. Each one includes all 5 elements of a high-value offer.

  • Price your offer for value using our pricing scale. There’s no need to guess what to charge.

Week 2: Communicate The Value

  • Clarify your messaging to capture the value you are offering.

  • Write your announcement email or newsletter post using our templates and guides.

  • Write a social media post using our templates and guides.

  • Make a list of people you can make your offer to. This is about leveraging your existing relationships with writers and the people who serve them, not churning out more content.

  • Take our complete Anatomy of a Sales Call course, included within the Revenue Challenge (a $199 value).You’ll learn how to lead an effective sales conversation, and you’ll get an AI prompt you can use to analyze your sales calls and improve.

  • Practice discovery conversations so you feel comfortable talking about your business.

Week 3: Create Momentum

  • Launch your offer.

  • Send your email.

  • Publish your post.

  • Reach out personally to people on your list and follow up.

  • Schedule discovery conversations.

  • Begin putting your offer in front of potential clients

  • Manage your mindset so you can move through discomfort and disappointment, which are natural parts of the process.

Is the Revenue Challenge Right for You?

You’ll get the most from this Challenge if you already:

  • Know how to help writers

  • Have a way to accept payment

  • Have people in your network you can reach out to—friends, colleagues, readers, or existing clients

  • Are willing to put yourself out there and take action

What You Don’t Need:

  • A website

  • A large social media following

  • A big email list

  • To know everything about running a business

  • To be a published writer

A note about Book Coach Certification: The Revenue Challenge is not a substitute for our year-long Book Coach Certification Program, which teaches the editorial, emotional, and entrepreneurial skills required to become an exceptional book coach and build a sustainable long-term business.

Hi I’m Jennie Nash

I’m the founder and CEO of Author Accelerator, and before I built a company devoted to training and certifying book coaches, I built my own book coaching business to $400,000 a year.

Over the past decade, we’ve certified more than 400 book coaches and helped editors, writing coaches, teachers, and publishing professionals turn their expertise into paid work.

I know what it takes to turn the ability to help writers into an offer people will pay for—and I also know how easy it is to get stuck thinking, planning, learning, and preparing instead of putting that offer into the world.

That’s why we created the Revenue Challenge. I want to help you identify the value you already have, package it into an offer, and start putting it in front of real people.

You already have the expertise. Let’s put it to work.

Praise for Author Accelerator

FAQs

Do I have to finish the Challenge in 21 days?

No. The Challenge is designed to be completed in 21 days, but it’s self-paced. You can move through it on the schedule that works for you.

How long will I have access to the course?

There’s no fixed expiration date on your access. Once you enroll, you’ll have access to the Revenue Challenge for as long as it remains part of our business offerings.

Do I need a website to do this Revenue Challenge?

No. You can create and sell an offer without a website. If you already have one, great—but you don’t need to build one before you start.

Do I need social media?

No. A social media presence can help, but it isn’t required. The Challenge will also help you identify people already in your network you can reach out to directly.

Will I make money during the Challenge?

The Challenge is designed to help you start having client conversations and generating revenue, but results depend on your experience, effort, and willingness to take action. We provide the framework and tools; you provide the implementation. We cannot guarantee that you will make any amount of money.

Will this teach me how to become a great book coach?

No. This program assumes you already have expertise helping writers. We'll help you package, price, communicate, and sell that expertise—not teach the craft itself. Our year-long Book Coach Certification Program teaches people (including experts) how to become excellent book coaches on an editorial, emotional, and entrepreneurial level.

Can I say I'm an Author Accelerator Certified Book Coach?

No. The Revenue Challenge is separate from our Book Coach Certification Program and does not confer certification. If you later complete Certification—which includes a year of curriculum and three practicums—you'll earn the right to use the Author Accelerator Certified Book Coach designation.

If I later enroll in Book Coach Certification, does the fee I paid for the Self-Paced Revenue Challenge get applied to my certification tuition?

Yes. If you enroll in our next Book Coach Certification cohort, we’ll apply 100% of the fee you paid for the Revenue Challenge toward your Certification tuition. Let us know before you enroll and we’ll give you a special code.

Get The Self-Paced Revenue Course Now

start the challenge $299